Portfolio: Projects

Jessie Beck Jessie Beck

Afar | Video

Launched and managed a native advertising program accounting for 10% of Go Overseas’ ARR

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SEO Jessie Beck SEO Jessie Beck

Asana | Landing Page Creation

Launched 30+ landing pages targeted high volume organic search queries, increasing Asana’s non-brand share of search from 0 to 20% in 2 years.

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SEO Jessie Beck SEO Jessie Beck

Go Overseas | UX Experiment

Ran a design and content A/B test that resulted in a 2x increase in organic search traffic to the main landing page, and 1.5x increase in traffic to the entire subfolder.

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